RO.CAFE · planning draft
Brand pack
Roland's Digital Cafe. Copy is written from the public pages. Banners, a profile-avatar export, an Open Graph card, and video files are missing.
Checked 6 Nov 2026, against this repository and the live pages on ro.cafe. Logged out. No cookie bar was on those pages. Character counts use JavaScript String.length and include spaces and punctuation.
English Copy
- Product name
- RO.CAFE
- Also called
- Roland's Digital Cafe
- Tagline
- Brewing AI products & global growth insights.
- This is the subtitle on the home page, not a new line.
- Positioning
- RO.CAFE is the public table for Roland's independent work. Brews are the notes. The Lab is six live sites. The Menu is the tools in use. Ask is one paid hour to settle a direction. The Lounge is two WeChat groups he runs. English and Chinese are the same URLs.
Descriptions
120–140 · 127 characters
RO.CAFE is Roland's Digital Cafe: public notes, six live sites, the tools behind them, and a paid hour to settle one direction.
200–250 · 224 characters
RO.CAFE is the public site of Roland, an independent developer. It keeps notes on AI products and global growth, six live sites with screenshots, the tools those sites run on, and a one-hour diagnosis priced on the Ask page.
350–500 · 352 characters
RO.CAFE is where Roland puts the work and the notes on one table. Brews are the public notes. The Lab links six live sites. The Menu lists tools he says are in use, and empty slots stay marked not set. Ask is a 60-minute diagnosis at the price printed on that page. English and Chinese share the same URLs. Room 2 of the Lounge is open. Room 1 is full.
600–900 · 725 characters
RO.CAFE, also called Roland's Digital Cafe, is the public site of Roland, an independent developer working on AI products and how they get found. Brews hold the notes. One essay is dated 5 Nov 2026; other notes on that index are still labeled placeholder, and the members-only note says subscription and payment are not connected. The Lab is six public sites: PokerJudge, ChainEpic, NewName.ai, ListYourGame, Find China Care, and ByteData.ai. Each project page has screenshots and a link out. The Menu is the tools in use. Ask is 60 minutes, voice or video, at $150 through Stripe, with the time locked by email within one business day. The page says the hour is a diagnosis, not code, a training day, or an on-site engineer.
1,000–1,200 · 1177 characters
RO.CAFE is Roland's Digital Cafe, the public table for an independent developer working on AI products and global growth. English and Chinese share the same URLs. Brews are the notes. The essay dated 5 Nov 2026 is written out. Other notes on that index are still labeled placeholder, and the members-only note says subscription and payment are not connected. The Lab lists six public sites, each with a short note, screenshots, and a live link: PokerJudge, ChainEpic, NewName.ai, ListYourGame, Find China Care, and ByteData.ai. The Menu is four cabinets of tools the site says are in use. An empty slot says not set. Ask is one hour to settle a direction, priced at $150 through Stripe, in US dollars, for voice or video. You name the topic and two times. Payment does not lock the calendar. Email confirms a time within one business day, or the hour is refunded. The page calls it a diagnosis, not code, a training day, or an on-site engineer, and not a Chinese VAT invoice. A heavier job is quoted separately. The Lounge is two WeChat groups. Room 2 is open: user group or merchant group, not both. Room 1 is full. Apply gives no review-time number and no automatic approval.
All five sit inside the requested bands. They stop where the public pages stop. No user count, funding figure, press quote, or partner list was added to fill a band. The heavier-engineering floor of ¥50,000 a month is on the Ask page and is kept under Feature Highlights, so the long description does not repeat it.
Feature Highlights
- Notes at /brews. The essay dated 5 Nov 2026 is written out. Other notes on that index are labeled placeholder. The members-only note says subscription and payment are not connected.
- Lab: PokerJudge, ChainEpic, NewName.ai, ListYourGame, Find China Care, and ByteData.ai. Each project page has a short note, screenshots, and the live URL.
- Menu: four cabinets of tools the site says are in use. An empty slot says not set. Outbound links leave through this site.
- Ask: $150, 60 minutes, voice or video, US dollars through Stripe. The page says it does not issue a Chinese VAT invoice. The hour is a diagnosis and an architecture review. It does not include writing code, a training day, or an on-site engineer. Email confirms one of the two times within one business day, or the hour is refunded. A forward-deployed engineer is named from ¥50,000 a month only if that heavier work is actually required.
- Lounge: Room 2 is open for product trials and affiliate, split into a user group and a merchant group. One person does not join both. Room 1 is full. The product has to be legal, with a working affiliate program. One introduction of your own product per person, each month.
- A weekly note can go to an inbox from Join the Table. The mail has an unsubscribe link.
- English and Chinese share the URLs. The header switch sets a cookie. There is no /zh path.
Value Props
- The note and the live site are linked from the same table.
- The hour says what it will not do before anyone pays.
- The group rules are on the page before the form.
- Placeholder notes and empty tool slots stay labeled.
Popular Use Cases
- Read a note or a Lab page before writing to Roland.
- Book the hour when the stuck question is one of the four printed on /ask: where AI saves money, a first version, how the models are wired, or a demo that will not hold.
- Apply for the user group, or submit a product to the merchant group. Both forms are public. Neither one showed a login gate on 6 Nov 2026.
- See which tools the sites run on, including the slots still marked not set.
How it works
- 1. Open ro.cafe. The first visit follows the browser language. After that, the header switch stores ro-lang.
- 2. Brews, Lab, Menu, Lounge, Ask, and About are the public rooms.
- 3. Ask: name the one thing, offer two times, and pay the price on the button. The page says payment does not lock the calendar. The form's own errors require 40 to 500 characters, two times at least 24 hours ahead and within 60 days, and at least 30 minutes apart.
- 4. Apply and pitch are read by Roland. A no does not always get a reply. Neither page prints a review duration.
- 5. The weekly brew is one emailed note. Unsubscribe from the mail.
Official Links and Social Channels
Only URLs, the email, and the social accounts already printed on this site. The friend page links to other people's sites. Those are not channels of this cafe.
This site
- Home · https://ro.cafe/
- Notes · https://ro.cafe/brews
- Lab · https://ro.cafe/lab
- Menu · https://ro.cafe/menu
- Lounge · https://ro.cafe/lounge
- Apply · https://ro.cafe/lounge/apply
- Submit a product · https://ro.cafe/lounge/pitch
- Ask · https://ro.cafe/ask
- About · https://ro.cafe/about
- Friend · https://ro.cafe/friend
- Brand pack · https://ro.cafe/brandpack
Sites named in the Lab
- PokerJudge · https://pokerjudge.com
- ChainEpic · https://chainepic.com
- NewName.ai · https://newname.ai
- ListYourGame · https://listyourgame.com
- Find China Care · https://findchinacare.com
- ByteData.ai · https://bytedata.ai
Channels
- Website. https://ro.cafe/ · Public
- Email. mailto:roland@ro.cafe · On the footer and the about page
- X. https://x.com/chainepic · On the home page, about page, and footer. Label on the site: @chainepic
- GitHub. https://github.com/chainepic · On the about page and the Lab page
- Facebook. Not created · No URL on this site
- LinkedIn. Not created · No URL on this site
- YouTube. Not created · No URL on this site
- Instagram. Not created · No URL on this site
- Threads. Not created · No URL on this site
- TikTok. Not created · No URL on this site
- WeChat official account. Not created · The Lounge is two groups you apply for. The pages show no QR code and no public WeChat ID
Brand Assets
Logo
Portrait
Site icon
app/favicon.ico is served at /favicon.ico. It contains 16×16, 32×32, and 48×48 images of the framework default N. Do not use it as the cafe logo.
Missing
- Profile avatar. Missing. Next size: 400×400. The about portrait is a 760×760 photo, not this export.
- Open Graph / social card. Missing. Next size: 1200×630. app/layout.tsx sets a description and no image.
- X profile banner. Missing. Next size: 2048×900. The X account exists. A banner file does not.
- YouTube banner. Missing. Next size: 2048×1152. No YouTube channel is listed, and no banner file exists.
- LinkedIn cover. Missing. Next size: 2048×400. No LinkedIn account is listed, and no cover file exists.
- Marketing banner. Missing. Next size: 1270×760. No banner file in the repo.
- Email header. Missing. Next size: 600×200. No email-header image in the repo. 600×200 is the next file to make, not an existing spec.
- Video cover. Missing. Next size: 1920×1080. No poster frame has been exported.
- Badge. Missing. Next size: No approved size. No badge file in the repo. Do not invent a badge.
Website screenshots
Headless Chrome, 1440×900, logged out, 6 Nov 2026. No cookie bar was present, so none was closed. English shots used cookie ro-lang=en. These are captures of the public pages, not designed social cards.
Launch Video
Missing. No MP4, MOV, or WebM is in the repository. There is no player on this page. The script and storyboard below are the brief, not a film.
30 seconds, 16:9, 1920×1080. Frame rate is not written on the site. Do not export a master until a rate is chosen. A 30 fps export would be a production default, not an existing file. Poster frame: the first beat. That still is also missing, at 1920×1080. Captions and a Chinese voice track are not produced. The Chinese spoken lines are in 中文素材.
0:00–0:05
On screen: RO.CAFE
Spoken: This is Roland's cafe. The notes, the sites, and one hour if a direction is stuck.
Source: motion-design. Reference still: /brandpack/screenshots/en-home.png. A screenshot is not footage.
0:05–0:12
On screen: Six public sites. No counts.
Spoken: Six sites are already public. Open the Lab, read the note, then the live site.
Source: capture-required. Reference still: /brandpack/screenshots/en-lab.png. A screenshot is not footage.
0:12–0:20
On screen: $150 · 60 minutes. Not code. Not a training day.
Spoken: The hour is a diagnosis. The price and the limits stay the ones written on the Ask page.
Source: capture-required. Reference still: /brandpack/screenshots/en-ask.png. A screenshot is not footage.
0:20–0:26
On screen: Room 2 open. Room 1 full.
Spoken: Two WeChat groups. One is open, and you pick the user group or the merchant group, not both. The other is full.
Source: capture-required. Reference still: /brandpack/screenshots/en-lounge.png. A screenshot is not footage.
0:26–0:30
On screen: ro.cafe
Spoken: Start at ro.cafe.
Source: motion-design. Reference still: /brandpack/screenshots/en-home.png. A screenshot is not footage.
Video Clips Assets
- Logo motion. Missing. No motion file. It would depend on /brandpack/coffee-mark.svg. Do not treat the storyboard as this clip.
- Lab walkthrough. Missing. No capture. The Lab screenshots are stills only.
- Ask explanation. Missing. No capture. The Ask screenshot is a still only.
The Creative Rule
Voice: first person on the about page, specific, and short. If a note is still a placeholder, say so. Do not add a metric to make a sentence longer.
Logo: use the cup outline in /brandpack/coffee-mark.svg, or the cup as it is drawn in components/coffee-mark.tsx. Do not redraw it. Do not recolor the third-party icons inside the live cup and call them the cafe logo. Do not lock the cup up with a partner mark. None is approved. Leave clear space around the cup at least the width of the lid stroke. The wordmark stays the words RO.CAFE, not a stretched image. Do not use /favicon.ico.
You can say: the six site names, the $150 hour, the 60 minutes, Stripe in US dollars, no Chinese VAT invoice, the diagnosis limits, the one-business-day email, the refund if the two times fail, Room 2 open and Room 1 full, the group rules printed on /lounge, and that English and Chinese share URLs.
Recheck before repeating: the price in lib/ask.ts and on /ask, whether a real card payment completes, which Brews are still placeholders, and whether Room 1 is still full. The ¥50,000 floor is a separate engagement, not the price of the hour.
Platform Template References
Fill-in templates. Replace [company] before posting. They have not been published. X exists as @chainepic. Threads, LinkedIn, and YouTube are Not created, so those uses of the lines below are templates only.
X / Threads
[company] keeps the notes, the live sites, and the tools on one table. One hour is priced on the page, with the limits written next to it. https://ro.cafe
LinkedIn / YouTube description
[company] is Roland's public cafe for AI products and global growth. Notes, six sites in the Lab, a menu of tools in use, two WeChat rooms, and a 60-minute diagnosis. Price and scope are on https://ro.cafe/ask. This is a template. No LinkedIn or YouTube channel is listed on the site.
Workflow Ideas
- 1. Post a finished note on X. Depends on a Brew whose body is actually written, its URL, and the @chainepic account. Does not need a banner. Skip any note the index still calls a placeholder.
- 2. Introduce one Lab site. Depends on that project's screenshot and the summary already on its /lab page. Do not add a claim that page does not make.
- 3. Point someone to the hour. Depends on the current /ask price, the 60-minute line, and the exclusions on that page. Recheck both before posting. No video file exists, so send the link as text.
Accuracy Guardrails
- Do not invent users, revenue, funding, press quotes, awards, or partners.
- Do not invent a social account, a QR code, or a video and then link to it.
- The hour is $150 on the page checked 6 Nov 2026. The page shows a Stripe pay button. This pack did not complete a payment, so it does not say that checkout succeeded.
- Apply and pitch do not print a review duration. Do not add one. A no does not always get a reply.
- ¥50,000 a month is the floor named for a forward-deployed engineer, only if that heavier work is required. It is not the price of the hour.
- Members-only notes do not have a working payment. The Brews page says so.
- The cup's inner icons belong to other brands. Do not present them as cafe badges or as partnerships.
- A storyboard, a script, and a screenshot are not a finished video or a social card.
中文 copy
这一节按中文重写，不把上面的五档英文逐句译过来。英文字符档只在 English Copy。
- 名字
- RO.CAFE，也叫 Roland 的数字咖啡馆。
- 页上的副题
- 在这里调制 AI 产品，也写出海增长。
- 这是什么
- 咖啡馆是一张桌子。观点放笔记，作品放六个已经公开的站点，菜单放正在用的工具，咨询用来把一个方向定下来。包厢是 Roland 自己在管的两个微信群。中文和英文共用网址，页头的按钮切换语言，没有单独的 /zh。
一段说明
Roland 独立做 AI 产品，也写这些产品怎么被找到。观点栏里，2026 年 11 月 5 日那篇是写完的。目录上其余几篇，页面自己标着占位。会员那篇写明订阅和付款都还没接上。作品是 PokerJudge、ChainEpic、NewName.ai、ListYourGame、Find China Care、ByteData.ai，每篇有短介绍、截图和原站。菜单是四格柜子，空的写着待填。咨询页上的价格是 150 美元，Stripe 以美元结算，语音或视频。写下要定的一件事，留两个时间。付款不锁日历。一个工作日内邮件确认，时间对不上就退这一小时。这一小时是诊断和架构评估，不含写代码、企业培训和驻场，也不开中国大陆增值税发票。更重的工程另说。页面写了前线驻场从每月 5 万元起，而且只在确实需要时才谈。二号包厢还在收人，用户群和商家群二选一。一号已经满了。申请页没有写审核要几天，没有群二维码，也不会自动通过。
可以拿去用的几点
- 笔记和原站在同一张桌上，说法能对回去。
- 付钱之前，咨询页先写了这一小时不做什么。
- 进群的规矩写在表单前面。
- 占位笔记和空着的工具格保持原样，不补数字。
别人会怎么用这个站
- 写信之前，先看一篇笔记或一个作品页。
- 方向卡在咨询页列的四类问题上，再约那一小时。
- 申请用户群，或把产品投进商家群。两个表单都是公开的。
- 看这些站点实际用什么工具，包括还写着待填的格子。
进门之后
- 1. 打开 ro.cafe。第一次跟浏览器语言走，之后页头的开关记在 ro-lang。
- 2. 观点、作品、菜单、包厢、咨询、关于，都是公开的。
- 3. 咨询：写下那一件事，留两个时间，按按钮上的价格付。页面写明付款不锁日历。
- 4. 入群和投稿由 Roland 自己看。没通过不一定回信。页面没写审核几天。
- 5. 每周特调是一封邮件，退订走邮件里的链接。
中文素材
中文界面靠语言开关，不靠 /zh。下面四张是中文页。没有中文配音文件，没有中文字幕文件，没有中文封面、中文横幅或中文成片。肖像仍是 /about/roland.jpg，没有另做一张中文版。
30 秒旁白，中文
Missing. 这是口播稿，不是音轨，也不是成片。画面和时间跟上面的英文分镜同一条，16:9，1920×1080。
- 0:00–0:05. 这是 Roland 的咖啡馆。笔记、站点，方向卡住了再谈一小时。
- 0:05–0:12. 六个站点已经公开。先看作品页上的介绍和截图，再打开原站。
- 0:12–0:20. 这一小时是诊断。价格和做不到的事，以咨询页上写的为准。
- 0:20–0:26. 两个微信群。二号还在收人，用户群和商家群只能进一个。一号已经满了。
- 0:26–0:30. 从 ro.cafe 开始。
中文帖用这一节的截图，英文帖用 Brand Assets 里的英文截图。三条用法见 Workflow Ideas，依赖的素材不变：写完的笔记、作品页上已有的介绍和截图、咨询页上的现价。
Index
Copy on this page is draft copy, checked 6 Nov 2026. The cup outline, the portrait, the screenshots, and the favicon file are on this site. Banners, the avatar export, the Open Graph card, the badge, the launch film, and the clips are missing. This page is the pack. A separate cloud document was not created.